TESTIMONIALS
«Send-off does not mean praise. Praise needs facts, and facts should
be presented skillfully.»
J.
La Bruyere
Task:
assessment of communication efficiency of conducted advertising campaign and
drawing-up of recommendations for improvement of existing advertising for a
software product called “Kontur-Ekstern”.
Customer: “PF “SKB Kontur”, CJSC
Testimonial: We
would like to mention positive emotional disposition of “Market” managers,
which was a passport to mutual understanding at all the stages and half-way
to a good result.
Task:
research of the consumers of “Golden Star” aromatic balms.
Customer:
“Dominanta-Servis”, CJSC
Testimonial: We
appreciated “Market” experts’ professionalism, creative approach,
responsibility and result-mindedness deeply. We recommend this agency as a
reliable partner.
Task: to analyze external marketing environment with a view to elaborate
a marketing strategy and a company development plan.
Customer: "Vostok-Servis", an Association of Textile & Light Industry Enterprises
Testimonial:
Competent and highly-qualified experts of your Agency provided high quality of performed works.
The research was executed workmanly. In the course of the project all our requests were taken into account and
the best solutions were offered in the shortest possible time.
Task: Analysis of the general state and development prospects
of the Russian market of forwarding services as regards motor trucking, air and container transportation.
Identification of the key market players and analysis of their activity.
Customer: AsstrA Associated Traffic AG
Testimonial:
Projects implemented by Agency “Market” for AsstrA Group of Companies proved high
professionalism of the Market team, the use of different research tools, up-to-dateness
of techniques applied for analysis of a market situation, depth of knowledge of information
sources and possibility of application.
Task: Research on the Russian market of access equipment
Customer: OJSC "TeleIncom-PC"
Testimonial:
A marketing research conducted by you had great practical importance for us,
as we could determine the volume of the Russian market of access equipment and
its potential capacity. Besides, the results of the research enabled us to make
a range of strategic decisions in the field of further development of the company.
Task: Research on the Russian market of gas stoves
Customer: "Nemal" Ltd.
Testimonial:
HKASIS Company expresses gratitude and satisfaction with the results of your
analysis of the Russian market of gas stoves. This information helped us to make
estimate of the whole gas stoves market in Russia and identify our market position.
The detailed information is used in developing of sales, production and promotion
strategy to make our purpose more measurable. The whole scope of the research was
done on time and within budget. Thank you for your flexible and customer-focused approach.
Task: Testing of CD boxes
Customer: ERGODATA company
Testimonial:
"High qualification and professionalism of Market’s experts earn the best
testimonials".
Task: Elaboration of brand
policy concept
Customer: Manufacturing Association "Skhodnya-mebel"
Testimonial:
"We would like to thank your team for the research project conducted in
workmanlike manner. The results of the research helped our company a lot in
marketing planning".
Task:
Taxation consulting
Customer: GUP "Kolomna Interregional Printing Office"
Result: Basic accounting
documents were thoroughly studied, there was checked the accuracy of keeping
books and accounting documents; some highly-qualified advice based on laws and
latest regulations was given.
Testimonial:
"Due to consulting services there were revealed the questions subject to
further development and remedial action that will result in substantial
economic effect.
The level of consultations and the quality of rendered services testify to
high qualification of Market’s experts.
Task:
quantitative research
Customer: ULTEX Market Research
Testimonial:
Agency "Market" strictly keeps to the timing of project execution, taking into
account all wishes of the Customers"
Task:
drawing-up of an investment passport of Kolomna.
Customer:
Kolomna Administration
Testimonial:
"We would like to thank all the employees of Agency “Market” for the work done
as regards formation of an investment passport of the city of Kolomna.
The document made by the specialists of your company will give necessary help
to Kolomna Administration in investment attraction, as well as for socio and
economic development."
Task:
The elaboration of the
business plan of the investment project (perspective planning of the
enterprise activity together with the detailed analysis of the market)
Customer:
Cooperative society “Kolomna
raipotrebsoyuz”
Result:
The business plan had
successfully passed the examination in Investment Council of World Bank and in
European Bank of Reconstruction and Development. The customer had received the
credit at the rate of 980 000 US dollars due to the elaborated business plan.
Comments:
“Marketing Research
& Management Consulting Agency “Market” had carried out the deep
analysis of the market situation, strategical analysis of market outlooks,
financial analysis of the activity of Cooperative society. The elaborated
business plan contained the reasoned substation of the cost efficiency of
investments.”
Task:
Marketing
research of chocolate consumers on the problem of the package for a new sort
of chocolate “Ljubimy”
Customer:
JSC “Red October” (Moscow)
Result:
The recommended
variant of the package had been positively accepted by ultimate consumers and
provided a great success of the product.
Comments:
“Research conducted by the
specialists of the Agency was very important for JSC “Red October”
(Moscow). “Ljubimy” has a great success, and it is one of the leaders
on sales volumes among all confectionary produced by the enterprise mainly due
to the work of your Agency.”
Task:
Complex
analysis of the ice-cream market (world, national and CIS countries), analysis
of the competitive circle and elaboration of the competitive strategy
Customer:
JSC “Kolomensky Khladokombinat”
Result:
Optimization of the sale and
assortment policy of the enterprise, useful increase of sales volumes
Comments:
“Recommendations worked out
by your analysts had been estimated at enterprise managers’ true worth. The
important management decisions were taken on the basis of these
recommendations, these decisions let the enterprise enter the group of five of
principal domestic producers of ice cream.”
Task:
Marketing
research of the commercial market in mass media. Monitoring of readers’
values of materials published in the newspaper “Kommersant”
Customer:
Publishing House “Kommersant”
Result:
Optimization of relations
with advertisers, increase of the income from advertisements in editions of
the House, the stable growth of drawing of the newspaper “Kommersant”
Comments:
“The work
style of your Agency deserves the highest grade. Your members proved
themselves as the qualified and competent specialists in the sphere of
marketing research and successfully managed their tasks. We thank you for the
effective work, which was very important for Publishing House “Kommersant”.”
Task:
Intensity
survey of traffic streams of planned and working auto filling stations, the
elaboration of recommendations on the optimization of regional networks of
filling stations. (European part of Russia, Siberia, 210 spots of measuring
points)
Customer:
JSC “Tyumen Oil Company”
Result:
Optimization of the sale
policy of the company, the expansion of the network of filling stations
Comments:
“The research conducted by
you endowed greatly to the strategical marketing planning of the company. We
will be glad to cooperate with your Agency on other research projects.”
Task:
Audit of the
marketing system of the enterprise
Customer:
JSC “Meridian”(the biggest domestic fish producer)
Result:
Reorganization of the
marketing service, optimization of the sale policy, significant increase of
sales volumes
Comments:
“Audit of the marketing
system let us radically reconsidered the present system of relations with
wholesale consumers and the sale policy of the enterprise, and also the role
of marketing service in the strategical management of JSC “Meridian”.”
Task:
Poll of the
Russian population with the purpose of revealing of the potential demand for a
new product
Customer:
Holding Company “Terra”
Result:
Determination of the ultimate
consumer profile, high efficiency of the conducted advertising campaign
Comments:
“The conducted marketing
research was very important for us, as we were able to receive the exact
portrait of potential consumers, and later on it could guarantee the effective
planning of our advertising campaign.”
Task:
Consulting on
taxation, optimization of the system of business accounting of the enterprise
Customer:
Trading House “Podmoskovje”
Result:
Possible mistake prevention
on business accounting, new informational and analytical system
implementation, optimization of taxation
Comments:
“The research conducted by
the specialists of the Agency let us up-grade the system of business
accounting of the company, thoroughly analyzed normative and legal
documentations, revealed possibilities for optimization of the present system
of taxation, and increased the efficiency of usage of economic material means
of the Trading House.”
Task:
Socio-political
research of the public opinion of the population of Taimir Autonomous
Region on elections, analysis of the socio-economical situation, elaboration
of recommendations how to perfect and correct the agitational campaign of the
candidate
Customer:
Electoral staff of the Governor contender - general director of “Norilsk
Nikel”, Kloponin A.G.
Result:
Kloponin A.G. had swung the
election and become the Governor of Taimir Autonomous Region.
Comments:
“The work of
Marketing Research & Management Consulting Agency “Market” deserves
the highest grade. Especially, we want to emphasize the high efficiency of the
conducting of research projects. Recommendations worked out on the basis of
the research helped the electoral Staff with the election plan adjustment.”
Lists of similar examples can be continued. Since its existence Marketing
Research and Management Consulting Agency “Market” has realized
more then one hundred projects connected with marketing research and
management consulting.
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